Today the amount of data generated from different sources is not just huge but tremendous. Ironically this precious information remains of little use until it is visualized and structured properly. So here comes the main task Business Intelligence developers perform - provide insights and fresh view of current trends, binding with up-to-date business situations.
Yes, some investment here is an ultimate must, but after all, it is worth it. Recent Nucleus Research show: every dollar spent on analytics will be covered later on. In other words, the business gets $10.66 for every dollar spent on intelligence development.
However, another research clearly shows: if the company chooses to use all power of analysis, it comes to decisions faster and they are on average more effective.







